WQ84441 (e) Tabled on 04/02/2022

How much money has the Welsh Government spent on Youtube advertisements in each of the last 5 years, including this financial year so far?

Answered by First Minister | Answered on 14/02/2022

During the last 5 years the Welsh Government has spent the following on YouTube advertising:

2017-18

2018-19

2019-20

2020-21

2021-Jan 22

£4,434.00

£15,454.51

£38,240.31

£187,334.63

£277,663.95

It should  also be noted that the increases on YouTube spend during 2020-22 is linked to the significant Keep Wales Safe public campaign work for health and other policy areas around the COVID-19 pandemic.